Article

Matica Increases Its Sales Presence in Latin America

Mr. Luca Picardi Joins the Matica Team

Milan, Italy, 1st March 2013– Matica System, a leading worldwide company that designs, manufactures and distributes card personalization and mailing systems as well as ID card printers and metal plate embossers, announces today that Mr. Luca Picardi has recently joined the company to oversee business development in Latin America, where he has years of experience working previously with Intelicard, as part of the Inteligensa Group.

Mr. Picardi has nearly 2 decades of experience in the financial and ID card markets in Europe and South America, where he participated in setting up many different card personalization and production sites. He has a great deal of knowledge garnered also from his years in his own family’s company, Pikappa, manufacturing plastic cards.

“I am enthusiastic to start this new experience and challenge to expand the market reach of Matica System, especially in the very interesting and growing Latin American region,” says Mr. Picardi. “I intend to use my understanding and expertise with card service bureaus, government agencies and financial institutions, to further enhance the offerings of Matica into this rapidly developing market.”

Through his efforts, Mr. Picardi plans to increase visibility of the group’s solutions portfolio to the various industries related tocard manufacturing, card personalization, gift and loyalty memberships, financial transactions, and government services, where high volumes of printed, embossed and encoded cards are issued every year. Suitable solutions for these market segments include Matica’s S5000, S6000 and S7000 lines.

Luca Picardi’s contact information:
Mobile: +39 348 1518522
lpicardi@maticasystem.com
Skype: lucapicardi

About the Group

Matica designs, manufactures and distributes cost-efficient, flexible solutions for industrial card personalization and cardmailing systems for banking, government, access control, ID and transportation applications, featuring a full range ofalternative personalization and encoding technologies. Together with Digital Identification Solutions which providesadvanced identification systems specialized for secure government and corporate applications, they offer a global presenceand a strong support network. The Group provides to its joint customer base, local sales forces for its worldwide regions withmarketing integration and skilled technical support for its combined market segments.The Group is represented worldwide with offices in Italy, Germany, France, Mexico, Singapore, China, the USA andthe UAE.